Blogs are recognized by search engines as daily snippets of information that are updated on a regular basis, they get a lot of preference in the search results.
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How do you optimize your blog?
Depending on the package you use, there are still some basics that you can apply. The two major blogging sites are WordPress and Blogger. If you are looking for an advantage with SEO, you should use Blogger since they are owned by Google, and you’ll be indexed quicker.
Blogs that much different than a website. The power of a blog is from the regularity of posting. If the search engines see a pattern of 3 postings per day, they will be very active on spidering that site. Depending on the topic of the blog, you may be able to boost your blog in the rankings if it’s related to a hot topic on the Internet.
Now, to the actual optimization.
Since blogs are usually a few pages long, you only need to establish a few rules that will be applied
- Use an interesting title – this is known as linkbaiting – the blog title should be of interest to the user and persuade them to read more.
- Try to use your blog keywords in the title – while it may be hard to always do this, by keeping the title related to the topic, your blog will always be relevant
- Use the H1 tags – All blog editors allow for custom templates, so be sure to stylize your blog title in the H1 tags
- Link to other blogs – Find other related blogs that your readers might find interesting, and ask for a link in return
- Don’t forget about your post archives – You may post a topic that isn’t hot at the moment, but comes up later – make sure your readers can access these posts.
As stated above, the solution to a thriving blog is regular postings. There is no need to write a lengthily article every time, a couple of paragraphs and perhaps some resource links are what a typical blog post should comprise of.
Happy blogging………
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